One Flew Over The Cuckoos Nest - 2516 Words

Nanda Sundaresan AP English Summer Homework One Flew Over the Cuckoo’s Nest By Ken Kesey One Flew over the Cuckoo’s Nest was published in 1963 in the middle of the Civil Rights movement and great changes in how psychology and psychiatry were being approached in America. This book has been adapted to a play by Dale Wasserman in 1963 and adapted for a film in 1975. The Protagonist: Randle Patrick McMurphy The protagonist of this novel is Randle Patrick McMurphy, a wild, larger-than-life character who brings life to the ward. He was admitted after having himself declared insane in order to be transferred to the mental institution. McMurphy is thirty five years old and was in the military. He has earned a Distinguished Service Cross in Korea after leading an escape from a communist prison camp. He was dishonorably discharged for insubordination. After that, his wild behavior had led him to a history of street brawls and barroom fights, including multiple arrests for drunkenness, assault and battery, disturbing the peace, and many others as well as one for rape. The Antagonist: Nurse Ratched Nurse Ratched was a former Army Nurse, and is the main antagonist of this story. She was dubbed â€Å"Big Nurse† by the inmates after her oppressive, strong characteristics. These characteristics, as well as her hatred for the inmates, and micromanagement make her the enemy of all the men on the ward. Plot Summary: This story is narrated by Chief Bromden, a patient of a psychiatric hospitalShow MoreRelatedOne Flew Over The Cuckoos Nest1403 Words   |  6 PagesEnglish Written Assignment- One Flew Over the Cuckoo’s Nest Mr. Rader 23 November 2016 Word Count: 1411 In the novel One Flew Over the Cuckoo’s Nest, the author Ken Kesey 1.enthralls the reader’s attention by displaying events of 2.diminished 3.humanity all throughout the book. This book revolves around the idea that women may be a threat to the masculinity of mental ward patients. The manipulation that occurs within the ward has do with making other characters betray one another and reveal theirRead More One Flew Over The Cuckoos Nest Essay2464 Words   |  10 Pages One Flew Over The Cuckooamp;#8217;s Nest The significance of the title can be interpreted in this quote. The story is about a struggle in a psychiatric ward, where many amp;#8220;cuckoos; reside, amp;#8220;Ting. Tingle, tingle, tremble toes, sheamp;#8217;s a good fisherman, catches hens, puts amp;#8216;em in pensamp;#8230; wire blier, limber lock, three geese inna flockamp;#8230; one flew east, one flew west, one flew over the cuckooamp;#8217;s nestamp;#8230; O-U-T spells outamp;#8230;Read MoreOne Flew Over The Cuckoo s Nest Essay1604 Words   |  7 Pages The Truth Even If It Didn’t Happen: One Flew Over the Cuckoo’s Nest By: Aubree Martinez Period 1 One Flew Over the Cuckoo’s Nest by Ken Kesey is one of the greatest novels of the 1960s that expertly uses mental illness, rebellion, and abused authority to captivate the readers. This book is densely populated with interesting characters, such as the new admission R.P. McMurphy, that makes you dive below the surface of sanity, rebellion, and authoritative issues that are spread throughoutRead MoreSummary Of One Flew Over The Cuckoos Nest 1489 Words   |  6 PagesDelgado Period 7 One Flew Over the Cuckoos Nest Essay Prompt: 2. Does McMurphy win or lose his battle with Nurse Ratched? Justify your answer with three specific examples from the text. ​Red haired, rowdy, and raunchy are three words to describe the crazy, infamous McMurphy, while the Nurse is a prude, prideful and frigid ruler who is power-hungry over the mental institution. These two mixed together lead to a cunning war of dominance in the hospital. One Flew Over the Cuckoos Nest is a 1962 novelRead MoreOne Flew Over The Cuckoo s Nest1541 Words   |  7 Pages One Flew Over the Cuckoo’s Nest is a novel written by Ken Kesey. The book was published in 1962, by Signet, an imprint of New American Library. The book itself has 325 pages total, and rather than being divided into chapters, it is divided into sections. As a result of this, I doubled the required number of questions needed for the study guide section of this project, and based them off of each specific section. This book tells the story of how a troublemaker named Randle McMurphy, a manRead MoreOne Flew Over The Cuckoo s Nest1161 Words   |  5 Pages Have you ever been to a mental institution? The novel One Flew Over the Cuckoo’s Nest is about Randall McMurphy becoming a patient in a mental institution. McMurphy is a white-trash degenerate with many problems, but mental instability is not one of them. He is an alcoholic with a gambling problem that gets into fights. He was recently convicted of alleged rape. McMurphy, somehow, conned his way into being enrolled into the mental institution instead of going to a work farm for his actions, â€Å"theRead MoreOne Flew over the Cuckoos Nest Essay2656 Words   |  11 PagesOne Flew Over The Cuckoo#8217;s Nest The significance of the title can be interpreted in this quote. The story is about a struggle in a psychiatric ward, where many #8220;cuckoos#8221; reside, #8220;Ting. Tingle, tingle, tremble toes, she#8217;s a good fisherman, catches hens, puts #8216;em in pens#8230; wire blier, limber lock, three geese inna flock#8230; one flew east, one flew west, one flew over the cuckoo#8217;s nest#8230; O-U-T spells out#8230; goose swoops down and plucksRead MoreOne Flew Over The Cuckoo s Nest1549 Words   |  7 PagesOne Flew Over the Cuckoo’s Nest In today’s world with the recent chaos that has erupted many people tend to think that the world has become insane and that they are the last sane individuals alive. However, in the novel One Flew Over the Cuckoo’s Nest the ones who are seeking treatment for insanity seem more reasonable then the sane ones. This is because in the novel, the person that holds jurisdiction, Nurse Ratched also maintains a fearsome reputation. Many people would agree that the theme thatRead MoreAnalysis Of One Flew Over The Cuckoo s Nest 943 Words   |  4 PagesThe Subversion of Gender Roles in One Flew Over the Cuckoo’s Nest In today s society, as well as in the past, men are typically placed in a position of power over women. Although gender equality is increasing, a more patriarchal society is considered to be the norm. However, in certain situations the gender roles that are played by men and women are reversed, and women hold most, if not all of the power. Such as in Ken Kesey s novel One Flew Over the Cuckoo s Nest, in this instance the ward is aRead MoreOne Flew Over The Cuckoo s Nest2100 Words   |  9 PagesIn One Flew Over the Cuckoo’s Nest, the narrator, Chief Bromden, perceives the Big Nurse as the evil head of the mental institution for a decade because he is â€Å"dehumanized to a machine created by the evil Nurse Ratched† (Porter 49), he befriends Mr. Randle McMurphy, or just Mac, and is able to recover back to feeling human emotions. The Nurse, as a matter of fact, is not actually cruel, but just doing her daily duties at the ward. Every single complication, dilemma, and dis pute that arises subsequent

Analysis Of Shakespeare s The Midsummer Night s Dream...

SHAKESPEARES PLAYS-SHAKESPEARE Interpretations of greek mythology in shakespeare: mention main focus on ovid and reasons—most popular at time --can briefly mention other sources One of the ways Shakespeare incorporated classical allusion into his work was simply by description. He would reference a character or place, in place of an adjective, so as not to have to go into too much detail as his audience at the time would have understood that point he was trying to get across due to their education. These references would have little effect on the actual plot of the play. These references would be used to describe appearance, personality, mood or occupation. Theseus’s monologue in A Midsummer Night’s Dream, about the insanity of lovers shows this clearly when it describes how the lover in question perceives his love as having ‘Helen’s beauty’, even without being objectively unattractive. This reference was clear and would definitely be understood by Shakespeare’s intended audience. Even in modern art and literature Helen of Troy from the Trojan horse myths is seen as the epitome of beauty. --Mythological names can also be used to represent a mood or state of mind. In A Midsummer Night’s Dream, Hermia uses a range of references in association with Lysander. These ranged from Venus, the goddess of love, Cupids Golden arrows, to Queen Dido. Queen Dido was abandoned by her Trojan lover, Aeneas, and burned herself alive. These references were used to convey the passion feltShow MoreRelatedWilliam Shakespeare s A Midsummer Night s Dream And Fool1401 Words   |  6 PagesWilliam Shakespeare. While their individual personalities and functions differ from play to play, the reoccurrence of the Shakespearean fool suggests that fools serve as an important institution of the Shakespearean stage. But what is the role of the Shakespeare’s fools in his works? And how do particular characteristics about these fools help them achieve this purpose? Through an in-depth analysis of Shakespeare’s arguably two most famous fools, Puck (Robin Goodfellow) from A Midsummer Night’s DreamRead MoreWhy Did Freud Use Oedipis As Basis?1355 Words   |  6 PagesSHAKESPEARES PLAY-FREUD WHY DID FREUD USE OEDIPIS AS BASIS!! HAMLET Freudian theories are most prominent in Hamlet out of all Shakespeare’s plays. The most common repressed desire is that of Oedipus. In the myth Oedipus killed his father, and went on to marry his mother, without knowing who each of them were. In this myth the feelings are brought to light however in Hamlet they stay repressed. We only learn of it through the effects it causes. Hamlet is all about incest. After his father’s deathRead MorePerfect Idealism In Shakespeares Hamlet1631 Words   |  7 PagesIntroduction The play Hamlet is a fable of how the ghost of a slain king comes to haunt the living with disastrous consequences. A rancorous ghost and a brother s murder, lead the gloomy setting of Hamlet s Denmark. Hamlet story opens with an encounter between young Hamlet, his dad s ghost as well as the prince of Denmark. The ghost reveals to Hamlet that its murderer was his brother Claudius, who then rapidly wedded his widowed queen, Gertrude. As a result, the ghost presses Hamlet to seek vengeanceRead MoreEssay on A Midsummer Nights Dream: Critical Analysis3103 Words   |  13 PagesCritical Analysis of quot;A Midsummer Nights Dreamquot; William Shakespeare, born in 1594, is one of the greatest writers in literature. He dies in 1616 after completing many sonnets and plays. One of which is quot;A Midsummer Nights Dream.quot; They say that this play is the most purely romantic of Shakespeares comedies. The themes of the play are dreams and reality, love and magic. This extraordinary play is a p lay-with-in-a-play, which master writers only write successfully. Shakespeare provesRead MoreWilliam Shakespeare s Romeo And Juliet1231 Words   |  5 PagesWilliam Shakespeare is certainly one of the best known playwrighters of the theater history for having written plays such as Romeo and Juliet or Macbeth. A feature of Shakespearean theater is so-called â€Å"theatre within a theatre†, â€Å"drama within a drama† or more generallyâ€Å"a play within a play†, i.e a play where the author stagged, at some time, an other theater play inside this one. Many of his plays can be qualified as â€Å"plays within plays† and espacially Hamlet and A Midsummer Night s Dream. ThereforeRead MoreSatire : The Fundamental Function Of Satire1644 Words   |  7 Pageslaughing at the misfortune of others, who we perceive as being inferior to us in some way or who we view as being set in their ways and incapable of changing their circumstances. [3] World famous Austrian neurologist Sigmund Freud and founder of psycho-analysis published a book entitled ‘Jokes and Their Relation to the Unconscious’ which deals with the perennial themes of comedy and laughter. He analyses three laughter situations: der Witz (translated as â€Å"joking†), â€Å"the comic† and â€Å"humour†. Firstly, derRead MoreThe Theme Of Homo Eroticism Within The Play As You Like It And How It Differs From Various Other3688 Words   |  15 Pages Within this analysis, I will inquire into the theme of homo-eroticism within the play As You Like It and how it differs from various other plays written by Shakespeare and elaborate on how ground-breaking this play was during the time it was written and when it was performed, the differences in social constructs between then and now the differing views of society in the time it was written and the present day. As You Like Its first performance was in London in 1740, a time when popular literatureRead MoreAnalysis Of Shakespeare s The Tempest 2603 Words   |  11 PagesMalouin 11 Measuring a Life in a Drama When many people think of William Shakespeare, they think of plays like Romeo and Juliet, Macbeth or Hamlet. One of the most influential plays written by Shakespeare is not one listed above. The play that reflects the life and all of Shakespeare?s plays is The Tempest. This work was and still is influential in both America, Britain and around the world. Although William Shakespeare was an influential writer in American and British literature, The TempestRead MoreRhetorical Devices3007 Words   |  13 Pagesis part of classical rhetoric and a number of rhetorical devices are worth considering in any analysis of style. For the analysis of literature a knowledge of rhetorical devices is indispensable, since there is often a considerable density of rhetorical figures and tropes which are important generators and qualifiers of meaning and effect. This is particularly the case in poetry. Especially the analysis of the use of imagery is important for any kind of literary text. (For furt her details see AnalysingRead MoreShakespeare As A Midsummer Nights Dream Essay1922 Words   |  8 PagesWilliam Shakespeare is a well know writer in the English time. William Shakespeare was a poet but he was also a play writer and actor. According to The Longman Anthology British Literature, Volume 1b, The Early Modern Period pgs. 1199-1203. William Shakespeare was the greatest writer in the English language, he wrote poems that incorporated plays of histories, tragedies, comedies. Shakespeare was the third child of John and Mary Shakespeare, born in Stratford-upon-Avon on April 23, 1564, and at

Learning English Across Songs Free Essays

Learning English through songs, then surely you have ever heard anyone say. But perhaps we will not have a thorough understanding of its importance. In this article, I present and analyze thoroughly the great impact of the method nay. We will write a custom essay sample on Learning English Across Songs or any similar topic only for you Order Now Viec learn English through songs, then surely you have ever heard anyone say. But perhaps we will not have a thorough understanding of its importance. In this article, I present and analyze thoroughly the great impact of this approach. If you look, you will see your beautiful voice, good pronunciation, good pronunciation in spoken English are those who have interest in English song.This demonstrates the method of â€Å"Deep learning† (long memory depth study) that they learned unconsciously through the songs themselves take no notice. Music help you get active with the title in English is difficult as the attachment audio, audio connection, tone up and down †¦ the song’s characteristic tone is very rich so we can listen and sing along to practice the pronunciation, and intonation in a sentence. If you practice in a class phonetic phonetics, phonology, then a few times to throw the book is gone.Thing here is to help you practice songs phonetically an extremely interesting and so is naturally higher efficiency will also multiply. According to research psychologists have demonstrated, the human brain can well remember the images. Therefore, when learning to sing, we need to apply this factor can make the Video Karaoke subtitle below to practice. By then we might just see a picture of the song, just might have the answer. If you find the video with beautiful pictures of the singer that you like better. You should not make the audio files or video files on youtube are not only known because they will not have pictures.To remember the song well and effectively, we must understand the content of songs and pronunciation of each word. Thus prior to practice singing, you should check the dictionary to know the meaning of all words and pronunciation of the word. The harder songs, as many new words that you do not know, after the song was all that, you will learn more words. This is a great way to learn vocabulary. You do not learn a single word that was learned in a specific context, with the words that came out of it. So you are also learning the grammar. Let’s see what we learn in a sentence of the song â€Å"I swear,† the group All 4 One:I swear by the moon and the stars in the sky and I swear like the shadow that’s by your side I see two lines are pretty much repeated in the song. With only two lines alone we have learned a multitude of rules, grammatical structure, vocabulary, pronunciation. Grammar: + â€Å"Stars† is plural, we must have â€Å"s† behind it. + We learn from the world â€Å"in the sky† rather than â€Å"on the sky† + â€Å"Like the shadow† =;gt; we study the structure with the word â€Å"like† to mean â€Å"like† + â€Å"That’s by your side† =;gt; we learn to use a structured clause after â€Å"that† add meaning to the word â€Å"shadow† preceding it.Vocabulary: swear, moon, stars, sky, shadow, side =;gt; total of 6 words, a small scratch in two short lines. Pronunciation: the word â€Å"stars† have â€Å"sâ⠂¬  should be appended to the word â€Å"print† on the back and sing to â€Å"zin the sky† and the pronunciation of many words in the sentence again. Previously, on television, Mr. Nguyen Quoc Hung MA was also famous for the program to learn English through songs and a lot of lovers. Learn English through songs is very simple, but effective relaxation. I hope this article helps you understand the great value of this study and how to use it in learning English. How to cite Learning English Across Songs, Essays

A Letter to My Friend Essay Example For Students

A Letter to My Friend Essay Dear Audrey, I believe that the day I met you was one of destiny. Id never believed in destiny because my life was difficult and I was lonely; I couldnt accept that as the ultimate purpose of my life. I remember that afternoon I sat alone on a bench park, recently dumped by the one Id believed was my best friend. She left me the way the previous ones have done it, by throwing me away after giving those shiny underestimating glimpse. I have had enough of that, and had lost hope on everything, until the hand of a beautiful woman, who seemed like she was reaching forty years old soon, touched me and looked at me carefully while saying, Perfect!  . No one ever said that about me, not even once. So, needlessly saying, I was absolutely touched. The smiling-face lady held me tight in her hand. I could see that she wanted to bring me somewhere. She walked me through the sidewalk, then we crossed a big junction, and after walking some more miles, we entered an alley and stopped our journey in front of a not-big-but-not-so-small house. The house from the front was very lovely, with its big garden surrounded the building that mostly white. I was excited to know more about the house, just like the lady that was more excited to show me to someone younger than her by (perhaps) twenty five years old that she addressed with Audrey, darling. This Audrey, darling came out from the front door and ran to the lady, that turned out to be her mother. Audrey, darling whose real name was Audrey, was a short curvy girl with long wavy blond hair and turquoise eyes. She smiled brightly when seeing her mother coming; especially when she knew that her mother brought me along with her. I could see happiness all over her face. But somehow, I saw something different. Something weird in those shiny eyes, something fake in her wide smile. It was cleverly covered, but it was still obvious. It was a feeling that I knew well. Loneliness. From the very first time I met Audrey, I knew that we would be best friends. We were lonely and we needed each other to share. We had something in common. She told me everything that she knew. She always came to me whenever she came back from school to tell all the things that happened to her that day. She often told me some funny jokes from television, and I thought she was a fun girl. The thing that I loved most was when Audrey said that I was her only best friend. This was my first time being very important to someone. And I, as a best friend, would always be there, the place where Audrey wanted me to, faithfully waited for her and her stories. Days went by with the inseparable friendship between Audrey and I. But then, Audrey stopped talking to me. I did not know why she did, but something that I realized was that she had done many changes. She began to wear headbands, she paid attention to her clothing, she made sure to always spray perfume all over her body, and she always looked at the mirror before going out from her room. I was quite sad that Audrey did not tell me anything about her changes. I felt so betrayed. But one day, she finally talked to me. Dear Diary, There is a new student in my class, his name is Ron. He is from London. He is a pure British with his sturdy appearance like all the British guys. He chose to sit beside me even when there were many empty chairs. I do not want to expect much, but I am glad he did it. We talked and talked about anything. The more we talk, the more I realize that he is a smart guy and I love the way he talks with his unique accent that I could not have enough for hearing his voice. He is really charming, and he has a warm heart, I guess. Do you think that I am in love? I do not know about that. But for now, I think he is a very good friend. Sorry but I cannot share much to you, because I have much things to do. .u0ef0bcaf65a1e870bd8d505b6fa8a61f , .u0ef0bcaf65a1e870bd8d505b6fa8a61f .postImageUrl , .u0ef0bcaf65a1e870bd8d505b6fa8a61f .centered-text-area { min-height: 80px; position: relative; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f , .u0ef0bcaf65a1e870bd8d505b6fa8a61f:hover , .u0ef0bcaf65a1e870bd8d505b6fa8a61f:visited , .u0ef0bcaf65a1e870bd8d505b6fa8a61f:active { border:0!important; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f .clearfix:after { content: ""; display: table; clear: both; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f:active , .u0ef0bcaf65a1e870bd8d505b6fa8a61f:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f .centered-text-area { width: 100%; position: relative ; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f:hover .ctaButton { background-color: #34495E!important; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f .u0ef0bcaf65a1e870bd8d505b6fa8a61f-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u0ef0bcaf65a1e870bd8d505b6fa8a61f:after { content: ""; display: block; clear: both; } READ: Stalinism and Stalin's Ideology EssayBut I promise to talk to you in a while. I was a little bit disappointed to hear that from Audrey. But I realized, there were so many things that Ron could do, but I could not. Audrey and Roy could talk about anything, while I was only listening to what Audrey saying without giving response. I was only an old useless diary for her. In this case, I had to remember about one important thing in friendship; you could not force your best friend to be what you wanted, because a best friend would feel happy for her/ his best friends happiness. And I was happy for her.

Rim Swot Analysis free essay sample

We will market our products and services based on their unique characteristics, innovation and quality. Using this operation strategy globally, RIM has managed to launch a long array of products under the brand name â€Å"Blackberry† which include Blackberry Curve, Blackberry Torch, Blackberry Bold, Blackberry Playbook and is currently about to launch its new Product Platform- Blackberry 10. RIM intends on operating to create value for stakeholders and create a less complex and more accountable organization. Staff: As of March 3, 2012, RIM had approximately 16,500 full-time employees: approximately 6,100 in the product development area; approximately 1,500 in sales and marketing; approximately 1,300 in customer care and technical support; approximately 1,950 in manufacturing and supply chain; and approximately 5,650 in administration and business professional functions. All these employees are working towards achieving the RIM objective of allowing hyper-connected users to communicate on more than one scale. The employees as well as RIM suppliers are expected to follow a well-implemented code of conduct. We will write a custom essay sample on Rim Swot Analysis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Logistics: The Company’s corporate headquarters and new product introduction manufacturing facilities are based in Waterloo, with other offices located in Ottawa, Mississauga, and Europe and US. RIM encourages its customers to report any issues and concerns they may have. Through this we foster our Company’s success by not allowing potentially unethical behavior to meddle with our efficiency, innovation and progress. This enables information management for an efficient production process and happy customers. Before launching a product the company needs to conduct an environmental analysis to ensure that the product will have higher chances of survival and profitability once it comes out in to the open. This includes PEST analysis and SWOT analysis of external and internal factors related to the company. This includes the government rules and regulations regarding ethical standards, trade, copyrights, privacy and labour unions. RIM is using these to its advantages by entering into confidentiality agreements with its employees, consultants, contract manufacturers, customers, potential customers and others to attempt to limit access to and distribution of its proprietary information, to purchase patents, and RIM may also license its technology and intellectual property to third parties through various licensing agreements. All these enable a prosperous environment for RIM’s growth. However, RIM also needs to ensure that its products meet standards. RIM’s BlackBerry wireless devices meet FCC, Industry Canada, and EC requirements. In addition, RIM devices have received regulatory approvals required by other countries where such products are made commercially available by RIM. In parts of Europe and North America, the Company is currently obligated to comply with substance restrictions, packaging regulations, energy efficiency ratings and certain product take back and recycling requirements. Thus, by carefully examining the political environment, a company can ensure its viability. Economic Environment: North America, Australia, East Asia and parts of Europe are going through a period of economic stability. The GPD per capita values for all these regions are greater than 30,000US$ (a high value) with US having the highest, followed by Canada and so on. Such a high GDP per capita shows that there is more demand for consumer goods and thus higher purchasing power parity. They allow us to open an expensive business like ours. Since the purchasing power is rising, people will be more willing to buy high-end luxurious products. Thus the economic environment welcomes the birth of new innovative products and concepts. Sociocultural Environment: Our goal is to focus on customers that come from higher social statuses and income levels above average. With the increasing amounts of women working the average workforce has increased which means more people would need a Blackberry Empathy. Maslow’s hierarchy of needs includes the need of self-belonging- we all want to belong to a group and have someone who always loves us. Two of the cultural values Schwartz observed in numerous cultures were universalism and benevolence. Thus, the new Empathy would be perfect to help foster such a culture. Also, since RIM is targeting enterprise users globally it recognizes and respects diversity in its efforts. Technological Environment: Owing to the ever-expanding fast paced development in technology with the help of Research and Development, a firm needs to stay on track with these technological changes. Similarly, RIM intends to take advantage of specific government and academic financial assistance programs to support its research activities where available. The Company has previously entered into two project development agreements with Technology Partnerships Canada which provided partial funding for certain research and development projects. Also, since the new technological trend is to communicate through Social Networking Sites, RIM endeavours to increase its brand reputation and company name through word of mouth, responsibly.

Our Influence on Global Climates essays

Our Influence on Global Climates essays The world's scientific experts agree that industrial and land use activities are having an adverse impact on our climate. Burning of fossil fuels such as coal, oil, and gasoline creates global warming pollution that acts as the glass in a greenhouse, reflecting heat back toward the Earth and warming our climate. If we do not take steps now to reduce our emissions of global warming pollution, we will suffer serious environmental, public health, and economic repercussions. We owe it to our next generations to leave them a healthy environment and economy. Industries must start reducing their emissions of global warming pollution before we seal the fate of future generations. The earth's climate is predicted to change because human activities are altering the chemical composition of the atmosphere through the buildup of greenhouse gases (primarily carbon dioxide, methane, and nitrous oxide). Its functions are similarly to the walls and roof of a greenhouse, allowing sunlight to enter, but preventing heat from escaping. Sunlight passes through the atmosphere and heats the earths surface. The earth gives off heat energy, in the form of infrared radiation, which travels back toward the atmosphere. Instead of going into space, some of the infrared radiation is trapped by greenhouse gases (Schneider, 1989). The main greenhouse gases are carbon dioxide, methane, water vapor, and ozone. The gases send infrared radiation back to the earth's surface. Some greenhouse gases occur naturally in the atmosphere, while others result from human activities. Naturally occurring greenhouse gases include water vapor, carbon dioxide, methane, nitrous oxide, and ozone. Certain human activities, however, add to the levels of most of these naturally occurring gases: 1) Carbon dioxide is released to the atmosphere when solid waste, fossil fuels (oil, natural gas, and coal), and wood and wood products are burned. 2) Methane is emitted during the producti...

Marketing Communication Essay Example | Topics and Well Written Essays - 2500 words - 1

Marketing Communication - Essay Example Since the JJB leisure clubs are being launched, therefore, to educate the public comparatively detailed print and television advertising would have to be carried out. The purpose of the advertising would be to inform and persuade prospective clients to invest in the services of JJB. TV commercials: a five minute commercial highlighting all the services and concluding on â€Å" JJB will soon be serving members in Ireland†. To economize, in the initial stages, only one international ad will be made that would be run in Ireland as well as UK. TV Documentary: This detailed 15 minute documentary would include everything from the history and formation of JJB to what it is currently and what future plans they have. This documentary proposed to be aired in Ireland before the launch of the outlet in Derry. Likewise, this documentary to be aired on significant channels in the UK before the launch of any more clubs in UK. Print Advertising: One print ad showing multiple views of the various club services, containing the unique selling proposition, the positioning statement and the logo to be developed and released before the launches or before any new services are announced. Direct Mail: Brochures to be designed carrying in depth detail on the various services being offered by the club and sent in direct mail to the respective clients. Data collected from the JJB outlets walk in customers by taking their contact details. In view of the expansion pressures, the JJB’s health and fitness clubs have identified Ireland (Derry) as a potential market for opening outlets. JJB might be a highly recognized sports retail brand in UK but in Ireland, it would have to create its brand awareness. This would serve dual purposes of getting publicity in UK as well as Ireland since it is one of the most high profile events. JJB will reinforce its sports orientation as well as create awareness for